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AI × Data × Automation

ROI first. AI second.

We cut cost and kill repetitive work for logistics, retail, finance and service teams, and put a number on the ROI before you commit a dollar.

Book a free ROI diagnostic See the work

Value first, tech second. We find the fastest win, prove the return, then build. No overpromising.

Sound familiar?

If any of these is you, we should talk.

  • I know I should be using AI, but I don’t know where to apply it.
  • I know AI can do a lot, but I’m not sure how much of my work it can actually handle.
  • I keep hiring admin staff for work that shouldn’t need a human.
  • I want to cut cost without breaking what already works.
Selected work

Proof, not promises.

Air-cargo ground operations and month-end reconciliation paperwork
Case 01 · Logistics

From five days to two hours

An accounting team hand-keyed airway bills and reconciled them line by line against the cargo system. We built a pipeline that extracts, reconciles and cross-checks the lot, with a rule-based engine holding 97% accuracy.

5d→2hper cycle
97%accuracy
<2modelivered
Read the case
An iced latte on a warm wooden café counter
Retail

Retail analytics & launch intelligence

Embedded as data scientists to build retail analytics and product-launch intelligence. Slotted in fast, shipped a live pipeline.

A customer-service contact centre
Customer service · Telecom

AI analysis of a service centre

AI-driven analysis of customer-service operations, turning call and ticket data into decisions leaders can act on.

A marketer reviewing an analytics dashboard
Marketing · SMAQ

Marketing analytics & reporting

Automated marketing analytics and reporting, the discipline behind our own product, SMAQ.

Ten years turning technology into results, trusted by global logistics and retail brands.

What we deliver

We don’t sell technology. We sell outcomes you can measure.

Anyone can rattle off GenAI, RAG, agentic. Buzzwords are cheap. What’s rare is translating them into your business needs, and putting a number on it before you commit a dollar.

So every engagement starts with one question: where are you quietly losing time or money, and what is it worth to fix? We find it, quantify it, then build the fix.

01

ROI diagnostic & automation roadmap

We find the highest-impact, low-hanging fruit and quantify the ROI before you commit. Usually the fastest money you’ll ever save.

02

Document & OCR automation

Kill the manual data entry. Invoices, airway bills, forms and statements, extracted, structured and reconciled automatically, with an engine that catches what humans miss.

03

Workflow & agentic automation

The repetitive work that eats your team’s day, reconciliation, cross-checking, routing, reporting, handled by automation that runs around the clock and never churns.

04

Data pipelines & reporting

Stop stitching spreadsheets by hand. Reliable pipelines that pull your data together and put numbers you can trust in front of you.

05

Analytics & decision intelligence

Dashboards and AI analytics that turn your data into decisions, the same discipline we brought to retail analytics for a global coffee retailer.

Not sure which one is you?

That’s exactly what the free 30-minute ROI diagnostic is for. Bring one process, leave with a number.

Book the diagnostic

Short projects, scoped to deliver in two to six months. We work forward-deployed: we slot into your business, ship, and prove the value. Not website builds or generic software. Outcomes.

How we work

Value first. Then tech. Every time.

Most vendors lead with the tool and hope the value follows. We run it the other way round: find the fastest win, prove the return, set the KPI, then build. Here’s the path from first call to compounding results.

  1. Free

    ROI diagnostic

    Bring one process that’s costing you. In 30 minutes we tell you whether it’s worth automating and roughly what you’d save. No pitch, no obligation.

  2. Paid

    Company audit & user interviews

    We sit with your team, map the real workflow, and rank the opportunities by return. The findings are yours whatever you decide next.

  3. Scope

    Project scope with clear KPIs

    We agree what success looks like, the numbers, the timeline, the definition of done, before a line of code is written. No overpromising.

  4. Build

    Agile, AI-powered delivery

    Our AI-native team ships in short cycles with transparent progress. Building with AI, we cover more test cases too, so quality holds as we move fast. You watch it work as it’s built, and most projects land in two to six months.

  5. Next

    Evaluate, then the next win

    We measure against the KPIs, bank the return, then move to the next win. Value compounds instead of stalling after one project.

About

We speak business and technology, so you don’t have to choose.

Portrait of John Liu, founder of Common Analytics

For over ten years we’ve turned technology into results across digital transformation, data analytics and automation, delivering for global operators in logistics and retail with work that held up in the real world.

Our founder’s background is deliberately double-edged: a finance and information-systems foundation, a master’s in data science and MIS from the University of Sydney, and years shipping automation in the field. That mix is the point. We can sit with an owner and talk P&L and risk, then sit with engineers and build the thing.

We run Common Analytics with a lean, senior, AI-native team, using agentic AI to engineer fast without sacrificing quality. That’s how a project scoped for two to six months actually lands there.

  • 10+ years in digital transformation, data & automation
  • Clients incl. a global logistics group and a global coffee retailer
  • MSc Data Science & MIS, University of Sydney
  • Lean, senior, AI-native team
Free tools

Size up the ROI before you talk to us.

All free tools

No sign-up, no email wall. Put a number on what repetitive work is costing you, and what you’d get back by automating it, right here in the browser.

Automation ROI Calculator Put a number on any repetitive process. Enter the people, hours and cost to see annual saving, payback period and 3-year return. Open the tool → Document & Data-Entry ROI Calculator Invoices, forms, statements and airway bills keyed by hand. See what OCR and document automation would save you per year. Open the tool → Invoice & Reconciliation ROI Calculator Line-by-line matching eats days every month. Quantify the cost of manual reconciliation and the ROI of automating it. Open the tool → Customer Support Automation ROI Calculator Model ticket deflection and faster handling. See the annual saving from automating repetitive customer-service work. Open the tool → Reporting & Dashboard Automation ROI Calculator Stop rebuilding the same spreadsheets every week. Quantify the hours lost to manual reporting and what automating it returns. Open the tool → Meeting Cost Calculator What does that recurring meeting actually cost? Add up the salaries in the room across a full year, and what trimming it saves. Open the tool →
Free 30-minute ROI diagnostic

Curious what’s automatable in your business, and what it’s worth?

Answer a few quick questions so we come prepared with something specific to your business. We’ll bring a real, quantified opportunity to the call. If it’s a fit, we scope it. If not, you’ve gained clarity for free.

We take on work where we can find at least $5,000 in return. If that’s you, the diagnostic pays for itself many times over.

One honest answer per field is all we need. Or email us directly at john.l@common-analytics.com.